PER FUMUS

a journey of the senses by FLACONNEUR

Fragrance Flashback

FLOWER BY KENZO – 2000 –
Classification: Oriental Floral
Top: Ginger, Lychee, Mandarin, Violet
Heart: Camellia, Mimosa, Rose
Base: Amber, Patchouli, Vanilla, Frankincense, White musk
Perfumer: Alberto Morillas

Since its introduction in 2000, Flower by Kenzo has been hailed as one of the best sellers for the Kenzo brand. Based on the bottle’s graphics and related advertising campaign, you would think that the spirited, red-colored poppy was the inspiration for the fragrance inside. Funny, there’s not a single poppy note to be had. And do you know why? Simply put, poppies have no fragrance. The perfumer, Alberto Morillas has created what he defines as “exceptional ethereal flowery scent.” What you get is an opening of fresh greens and violets, followed by a conglomerate of airy, one-dimensional florals. This pretty little package is perfectly wrapped in a strange powdery-plastic scent, all sitting atop a base of woods, vanilla and musk.

As for the Flower by Kenzo video, this is the first in a series of commercials for this popular fragrance. Director Laurent Chanez sends a young woman on a journey, floating her way through a meditative Japanese Zen garden. On the way, she encounters a carpet of red poppies, hovering aimlessly in the air. The young woman is brushed by the delicate petals as she moves through their path, surrounded by their fragrance. While the video is visually interesting, the relationship between the storyline specifics and the fragrance inspiration have little in common. Isn’t that what fantasy is all about?

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3 comments on “Fragrance Flashback

  1. Biljana
    April 8, 2015

    I love that fragrance…
    I got my first bottle from my mom back in 2001.

    • Flaconneur
      April 8, 2015

      Somehow, I would have never guessed, Biljana. Do you still have a bottle?

      • Biljana
        April 12, 2015

        Yes

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This entry was posted on April 7, 2015 by in Fragrance Flashbacks and tagged , , , .

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